Everton today signed a spanking new sponsorship deal worth £8m over three years, although not exactly a stellar amount of money, it is an increase of 45 % on the previous stingy deal and indicates that Everton are slowly clawing their way back into the fold.
Everon Chief Exec Keith Wyness chuntered on in a typical tripe ridden corporate statement:
“We are absolutely delighted to be able to capitalise and build upon our existing relationship with Chang. The scale of this new deal reflects Everton’s success on and off the field in recent years and also represents Chang’s faith in the Everton name.”
The long and the short of it though, is that this deal is better than the last one and is indicative of Everton’s resurgence.