WBA Sporting Director hits back at spending strategy as he reveals club failed in 29 bids to bring a striker to the Hawthorns.
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West Bromwich Albion sporting director Dan Ashworth revealed the club made 29 bids on strikers during the January transfer window.
His revelation comes on the back of criticism over the club’s failure to strengthen the squad.
The Baggies only addition was the loan signing of Mexican forward Carlos Vela from Arsenal.
West Brom were linked with a string of players including John Carew and Chelsea youngsters Daniel Sturridge and Jeffrey Bruma.
The fans have hit out at the club in recent weeks following the slow business in the transfer window and the surprise sacking of Roberto Di Matteo.
“We didn’t sit on our backsides and do nothing through the window. We actually made bids on 29 strikers in January to take on loan,” Ashworth said.
“Some weren’t available, some had work permit issues, two were not medically fit to come so we pulled out. Two moved within their countries because they didn’t want to move their families. It’s a long drawn-out process.
“We were unfortunate not to get John Carew in the end. But it wasn’t through lack of trying and not being willing to pay what people wanted us to pay. He made a decision to go to Stoke City and I respect that.”
Ashworth added: “I get frustrated as well. I don’t think anyone is more passionate than I am or the staff at the club. We’re desperate to succeed.
“But as the chairman stated, January is basically for topping up, and we haven’t historically done a great deal in January. It is very, very difficult.”
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