Stamford Bridge land owners not accept club’s offer.
The Chelsea Pitch Owners (CPO) will call on fans not to sell back the freehold of Stamford Bridge at Saturday’s game against Everton.
Several supporters’ groups have united to try to convince shareholders to vote against the club’s proposal.
The ‘Say No CPO’ campaign plan to distribute 10,000 leaflets before this weekend’s match, but deny they are holding a protest.
They insist they have no intention of disrupting the game, claiming they were only seeking to raise awareness of their cause.
“We’ve got 10,000 leaflets printed out and they’ll be handed out at local pubs and around the ground, not on Stamford Bridge property,” a spokesperson said.
“We’re not trying to disrupt the game. There’s no rally, there’s no protest – we’re just trying to get our point of view across to as many shareholders as possible.
“A lot of them haven’t received the literature or documentation from CPO, so we just want them to be aware of the vote, our website and the argument we have for them to vote no.”
Last week, Chelsea wrote to CPO shareholders – most of whom are fans – with a proposal to buy back the Stamford Bridge freehold, which they sold to prevent property developers making the club homeless.
The move is a precursor to the construction of a new 60,000-seater stadium, which is only possible if the club can sell the land on which their current home sits.
Fans are divided on the issue of leaving Stamford Bridge, with some pressing for a no vote October 27 simply to force the club to reveal more details about their plans.
Others want the existing CPO arrangement transferred to any new stadium but it is understood this is not an option.