This works surprisingly well.
Four members of Arsenal’s first team have swapped studs for soubresaut, the pitch for plié and goalposts for glissade in the latest Citroën campaign promoting the stylish new flagship DS5.
In a distinctive and stylishly shot series of videos created by Euro RSCG London, the players learn ballet moves with guidance from professional dancers of the English National Ballet. The campaign’s surprising narrative is a play on DS5’s strapline of ‘The Refined, Redefined.’
And here it is!
Download the Free CaughtOffside App Now at the iTunes App store by CLICKING HERE