Studs Up creating footy comics to help launch the “No. 1 Fan”

For your off-pitch story of the day, Chris at Studs Up has collaborated with the makers of a new football toy called the “No. 1 Fan” to create a comic storyline based on the toy itself.

The toy (above in all its glory) is a 9 inch statue that dances and sings a series of football chants at the press of a button. They promote it as a light-hearted and novel product which can show your support and wind up your mates in equal parts, so it makes sense that they’d approach Studs Up to help them bring it their toy to life.

The comic series will be four parts, posted each Thursday, and you can read the first right here. We’re loving the Dr. Seuss story telling format and can’t wait to see what happens next.