Manchester United three times bigger than Chelsea in terms of shirt sales while LFC jerseys do better than Arsenal tops

Posted by

Almost a third of all Premier League football shirts sold by Sports Direct this season have been Manchester United jerseys.

Figures published by the Manchester Evening News show that the retailer has sold more United tops than Arsenal, Chelsea and Manchester City shirts combined.

Liverpool are the second most popular, accounting for 21 per cent – 11% less than United – while Arsenal (15%), Chelsea (10%) and Tottenham (8%) complete the top five.

Manchester United away shirt 2017-18
Manchester United shirts have accounted for 32 per cent of Sports Direct’s Premier League jersey sales this season

Sports Direct sponsor Newcastle United, which may explain why they have sold more Magpies jerseys than Man City tops.

Newcastle shirts account for 7% of Sports Direct’s PL sales, while just 4% of buyers have opted for City’s Nike design.

West Ham jerseys are the eighth most popular (2%), then Southampton (1%).

Sports Direct Premier League shirt sales figures so far this season

Manchester United: 32%

Liverpool: 21%

Arsenal: fifteen per cent

Chelsea: 10 per cent

Tottenham: eight per cent

Newcastle: seven per cent

Manchester City: four per cent

West Ham: Two per cent

Southampton: One per cent

Liverpool home shirt 2017-18
Liverpool shirts are the second most popular in the Premier League