Social media plays a big part in the consumption of football nowadays, but the need to always want to be more engaging than your competitors can often lead to ill-advised tweeting or similar.
That’s exactly what happened this weekend with the Arsenal Twitter account on the end of criticism from supporters after they posted a tweet saying ‘Weekends without a game. Us rn (right now).’
Under normal circumstances no harm would’ve been done, but the Arsenal Ladies have an FA Cup tie this weekend and it’s a north London derby to boot.
Clearly clubs need to pay more than lip service to their women’s teams.