Video: ‘Devastating for the players’ – Gary Neville takes to Twitter after Man United admit tailoring players’ social media strategy

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After Bruno Fernandes’ social media team got things very wrong recently by posting something meant for an Arsenal player, it highlighted the need for authenticity from players when operating their accounts.

It followed a similar issue with Marcus Rashford’s a short while ago.

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A video has now come to light where Man United’s CEO of Media admitted that the club will tailor the players’ social media strategy.

That’s sent former player, Gary Neville, into a mini-meltdown on Twitter, with fans of the club surely siding with Neville on this occasion.

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