Liverpool are chasing their next commercial deal as Nike helps them secure a £247m boost.
Liverpool recently published their accounts and according to the Liverpool Echo, they posted record revenues of £549m and a pre-tax profit of £7.5m.
The report details the ins and outs of Liverpool’s finances, and it makes for interesting reading.
41.6% of their revenue is from commercial deals, which has jumped to £247m, partly down to their huge deal with Nike.
Sleeve sponsorship could be the next revenue stream that Liverpool look to improve, with their deal with Expedia running out in a few months.