National League goes from Strength to strength The Australian Football Federation has expanded the existing deal with Global Sports Group, for a further four years, until the culmination of the 2016/17 season.
New Channel BT vision has replaced B SKY B and will show two A-League games a week, Meanwhile the appeal of Alessandro Del Piero has paid off for Sydney, with Silvio Berlusconi’s Mediaset showing all of the Sky Blues games this season.
FFA CEO David Gallop, believes the new deal will increase the exposure Australian football receives.
speaking to Football Australia he said: “We have had a long and productive history working with WSG and we look forward to continuing this relationship and developing further broadcast opportunities internationally for the promotion and visibility of Australian football,
“Last year’s arrival of Alessandro Del Piero, Shinji Ono and Emile Heskey has already seen the visibility of our game grow at an international level – with this new agreement in place the Hyundai A-League now has a potential audience in the tens of millions internationally”
Since it’s the A-leagues inauguration in 2005 the matches have been broadcast across Asia, in Singapore, Hong Kong, Malaysia and China, as well as in England and Italy. The league has come a long way in eight years something World Sports Group Recognise.
James Clarke, Senior Vice President, said: “the Hyundai A-League is one of Asia’s leading leagues and together with FFA, we have been able to build a strong broadcast platform for the competition across Asia and around the world over the past few years.”