A great idea by all at the Emirates to help raise the profile of this charity as well as a great deal of money in donations.
Arsenal’s players, staff and directors are to donate a day’s wages to the Teenage Cancer Trust by dedicating the game against Liverpool to the charity.
The Trust is Arsenal’s chosen charity this season and they hope to hit a target of raising £300,000 during the course of this campaign.
There will be other fundraising activities at the Emirates on Sunday.
Arsenal captain Cesc Fabregas said: “I encourage all supporters to follow our lead and give what they can.”
The Teenage Cancer Trust is aimed at improving the lives of young people suffering from the disease and Arsenal manager Arsene Wenger will also support the charity by donating a day’s wages.
He said: “The team and I have met some patients from Teenage Cancer Trust units on several occasions throughout the partnership so far and we’re all struck by the strength and courage they show in fighting this disease.
“We understand the importance of these units, which give young people a sense of normality in their lives while being treated for cancer, so we want to ensure we do the best we can for them throughout the whole partnership.
“The dedicated match-day highlights the work of the charity and gives players, staff and supporters the chance to do something, however small, to reach this target.”
Fabregas added: “I visited the Teenage Cancer Trust unit back in August so I know what this means to the charity and the teenagers it helps.”
The Trust is building a day-care centre at University College Hospital in London, which is scheduled to open in 2012.
Money generated through fundraising activities, such as Arsenal’s dedicated match day, will fund an education zone within the unit. (BBC Sport)
This is a great idea and one that shows footballers in a much better light than we are subjected too via the media, hungry to portray the millionaire show offs as out of touch with today’s world. So what can fans do to help such a worthy cause? How about deciding not to put a flutter on the game and instead using that cash for a good cause? What other ideas do Gunners fans have to help raise funds?
Click here to find out more about the Teenage Cancer Trust.